”Why I Switched to Natural Deodorant — And Why You Might Want to Do the Same”- a word from Paulina, founder of I’M Nordic Eco – text adapted for PureNordica.

“From experience, I can tell you that my armpits were really clogged, and it took me almost 2–3 months before I felt that this might actually work. After half a year, I finally felt at home with my organic deodorant. Today, I would never use anything other than eco-friendly deodorants. My armpits and my whole body thank me for making that choice. It feels both comforting and reassuring to know exactly what my deodorant contains. I truly don’t want to feed my body with harmful toxins and chemicals. I don’t want to be part of the human experiment.”

In a world full of products promising to keep us fresh and odor-free, it’s easy to overlook what we’re actually putting on our skin every single day. For years, I used conventional deodorants without a second thought — until I started looking into the ingredients. That’s when I made the switch to natural deodorant, and it completely changed the way I approach personal care.

Natural deodorants are more than just a trend. They’re a cleaner, gentler, and more conscious alternative to conventional products that often contain questionable ingredients like aluminum, synthetic fragrances, and alcohol.

– What Makes Natural Deodorants Different?

The biggest difference lies in what they don’t contain:

• No aluminum
• No alcohol
• No synthetic fragrances or parabens
• No animal-derived ingredients
• No animal testing

Instead, natural deodorants are typically made with plant-based and mineral-rich ingredients like coconut oil, shea butter, starches, and baking soda. These work together to absorb moisture, neutralize odor, and support your skin’s natural processes — without blocking sweat glands.

Many options are also fragrance-free or lightly scented with essential oils, making them ideal for sensitive skin or those avoiding artificial additives.

– What to Expect When Making the Switch

Applying natural deodorant is easy. Simply take a small amount (or apply directly if it’s in stick form) and gently massage it into clean underarms. It absorbs quickly, leaving your skin feeling dry and refreshed.

If you’re used to antiperspirants, you might notice a short transition phase. This is completely normal. Natural deodorants don’t block sweat, but they neutralize the bacteria that causes odor, allowing your body to breathe and function naturally.

– Why the Switch Matters

Choosing natural deodorant may feel like a small decision, but it can have a meaningful impact:

• You’re avoiding harsh chemicals and taking better care of your skin
• You’re supporting cruelty-free and vegan-friendly products
• You’re making a more sustainable choice for the environment

This everyday product becomes more than just a personal care item — it becomes a conscious act of self-care and responsibility.

Explore our full range of natural deodorants and find the one that suits your skin and lifestyle best.

Whether you’re just starting your natural skincare journey or looking for a cleaner alternative, a natural deodorant might be the simplest way to take that first step.